Sustainable development blog : ecology and humanitarian aid

This post is translated from the French article Campagne Greenpeace : « et dans 10 ans ? »

How do you imagine planet Earth will look in 10 years time ? What kind of a world will we live in if the G20 heads of state do not take steps right now ?

As usual, Greenpeace came up with a striking campaign, in which they did not portray a fire-and-brimstone world, shattered to pieces. Instead, Greenpeace chose to undermine the leaders’ egos, showing them in decay:

• in physical decay; 10 years older,
• in political and moral decay, because of the message: "I'm sorry. We could have stopped catastrophic climate change. We didn't"

These campaign billboards, placed all over Copenhagen International Airport by the Global Coalition, Tcktcktck and Greenpeace called on world leaders to secure a fair, ambitious and binding deal at the December, 2009 Copenhagen Climate Summit...

Barack Obama :

Angela Merkel :

José Luis Zapatero :

Luiz Inacio Lula da Silva (Brasil) :

Stephen Harper (Canada) :

Gordon Brown (United Kingdom) :

Donald Tusk (Poland):

Dmitry Medvedev (Russia) :

Kevin Rudd (Australia) :

...I think it was a strong and clever campaign.

Now we are left with one unique hope: that such a gloomy future will never come true...